/* Scott Wagner — Marketing page.
 *
 * Replicates ipqld.land/marketing structure (sticky sub-nav, hero, 2 scroll-
 * story breakers, 15 numbered content sections, CTA) in the Wagner palette.
 * Alternating section backgrounds (light/alt/dark) match the ipqld rhythm;
 * accent color is Bondi instead of qld-maroon.
 *
 * Most sections share a small set of reusable blocks:
 *   .mk-section .mk-section__inner   wraps + max-widths
 *   .mk-h2 .mk-eyebrow .mk-lede      typography defaults
 *   .mk-card                          neutral content card
 *   .mk-list .mk-list__arrow         arrow-bullet lists
 *   .mk-pricing-card / .mk-tier      money cards
 * Page-specific blocks are prefixed mk-{name} (steps, costs, platforms,
 * timeline). */

:root {
  --mk-ink:        #0c2126;
  --mk-page:       #ffffff;
  --mk-alt:        #f5f0e8;
  --mk-dark:       #0a141a;
  --mk-dark-card:  #11202a;
  --mk-line:       rgba(12,33,38,0.12);
  --mk-line-dark:  rgba(255,255,255,0.08);
  --mk-muted:      rgba(12,33,38,0.65);
  --mk-muted-dark: rgba(255,255,255,0.62);
}

body.marketing-page {
  background: var(--mk-page);
  color: var(--mk-ink);
  font-family: "Montserrat", -apple-system, BlinkMacSystemFont, sans-serif;
  padding-top: calc(var(--ticker-h) * 2);
  /* Clear the fixed nav + social bar at the bottom so the last section
   * (CTA) doesn't get covered by them when the page is scrolled all the way. */
  padding-bottom: var(--bottom-stack-h);
}

.accent { color: var(--bondi); }

/* Reusable button — matches about/brokers. */
.btn {
  display: inline-flex; align-items: center;
  padding: 14px 26px;
  border-radius: 6px;
  font-family: "Montserrat", sans-serif;
  font-size: 14px; font-weight: 700; letter-spacing: 0.18em;
  text-transform: uppercase;
  text-decoration: none;
  cursor: pointer;
  transition: background-color 0.18s, color 0.18s, border-color 0.18s, transform 0.18s;
}
.btn--primary { background: var(--bondi); color: #fff; border: 1px solid var(--bondi); }
.btn--primary:hover { background: #00929a; border-color: #00929a; }
.btn--primary:disabled { opacity: 0.5; cursor: not-allowed; }
.btn--ghost {
  background: rgba(255,255,255,0.08);
  color: #fff;
  border: 1px solid rgba(255,255,255,0.4);
  backdrop-filter: blur(6px);
}
.btn--ghost:hover { background: rgba(255,255,255,0.18); }

/* ────────────────────────────────────────────────────────────
 * STICKY SUB-NAV
 * ──────────────────────────────────────────────────────────── */
.mk-subnav {
  position: sticky;
  top: calc(var(--ticker-h) * 2);
  z-index: 40;
  background: rgba(255,255,255,0.96);
  backdrop-filter: saturate(140%) blur(6px);
  border-bottom: 1px solid var(--mk-line);
}
.mk-subnav__inner {
  max-width: 1200px;
  margin: 0 auto;
  padding: 12px 16px;
  display: flex;
  gap: 6px;
  overflow-x: auto;
  scrollbar-width: none;
}
.mk-subnav__inner::-webkit-scrollbar { display: none; }
.mk-subnav__pill {
  flex-shrink: 0;
  background: transparent;
  border: none;
  border-radius: 999px;
  padding: 6px 14px;
  font-family: "Montserrat", sans-serif;
  font-size: 12px;
  font-weight: 600;
  letter-spacing: 0.02em;
  color: var(--mk-muted);
  white-space: nowrap;
  cursor: pointer;
  transition: background-color 0.15s, color 0.15s;
}
.mk-subnav__pill:hover { background: rgba(0,127,134,0.08); color: var(--bondi); }
.mk-subnav__pill.is-active {
  background: var(--bondi);
  color: #fff;
}

/* ────────────────────────────────────────────────────────────
 * HERO
 * ──────────────────────────────────────────────────────────── */
.mk-hero {
  position: relative;
  background: #000;
  color: #fff;
}
.mk-hero__sticky {
  position: sticky;
  top: calc(var(--ticker-h) * 2);
  height: calc(100vh - var(--ticker-h) * 2);
  overflow: hidden;
}
.mk-hero__bg {
  width: 100%; height: 100%;
  object-fit: cover;
  display: block;
}
.mk-hero__scrim {
  position: absolute; inset: 0;
  background: linear-gradient(180deg, rgba(0,0,0,0.55) 0%, rgba(0,0,0,0.78) 100%);
}
.mk-hero__column {
  position: relative;
  z-index: 2;
  margin-top: calc(-100vh + var(--ticker-h) * 2);
  padding: 14vh 0 90vh;
}
.mk-hero__inner {
  position: relative;
  z-index: 2;
  max-width: 720px;
  margin: 0 auto;
  padding: 0 28px;
  text-align: center;
}
.mk-hero__kicker {
  margin: 0 0 12px;
  font-size: 12px; font-weight: 700; letter-spacing: 0.32em;
  text-transform: uppercase;
  color: var(--bondi);
  text-shadow: 0 2px 8px rgba(0,0,0,0.6);
}
.mk-hero__title {
  margin: 0 0 26px;
  font-family: "Montserrat", sans-serif;
  font-weight: 900;
  font-size: clamp(34px, 5vw, 60px);
  letter-spacing: -0.015em;
  line-height: 1.08;
  text-shadow: 0 3px 14px rgba(0,0,0,0.7);
  text-wrap: balance;
}
.mk-hero__lede {
  margin: 0 0 12px;
  font-size: 19px;
  line-height: 1.5;
  color: rgba(255,255,255,0.86);
  max-width: 640px;
  margin-left: auto; margin-right: auto;
}
.mk-hero__sub {
  margin: 0 0 28px;
  font-size: 17px;
  color: rgba(255,255,255,0.6);
}
.mk-hero__ctas {
  display: flex; gap: 14px; flex-wrap: wrap;
  justify-content: center;
}
.mk-hero__body {
  max-width: 640px;
  margin: 0 auto;
  text-align: center;
}
.mk-hero__body p {
  margin: 0 0 22px;
  font-size: 20px;
  line-height: 1.55;
  color: #fff;
  text-shadow: 0 2px 10px rgba(0,0,0,0.7);
  text-wrap: pretty;
}
.mk-hero__body p:last-child { margin-bottom: 0; }
.mk-hero__thesis {
  margin-top: 14px !important;
  margin-bottom: 22px !important;
  font-family: "Montserrat", sans-serif;
  font-weight: 700;
  font-size: 22px !important;
  line-height: 1.3 !important;
  color: #fff !important;
  letter-spacing: -0.005em;
}
.mk-hero__pull {
  margin: 18px 0 !important;
  padding: 16px 0;
  border-top: 1px solid rgba(255,255,255,0.18);
  border-bottom: 1px solid rgba(255,255,255,0.18);
  font-family: "Montserrat", sans-serif;
  font-weight: 900;
  font-size: clamp(22px, 2.4vw, 30px) !important;
  line-height: 1.18 !important;
  color: #fff !important;
  letter-spacing: -0.01em;
  text-align: center;
  text-wrap: balance;
}

/* ────────────────────────────────────────────────────────────
 * SCROLL-STORY BREAKER — shared with brokers pattern but page-scoped
 * ──────────────────────────────────────────────────────────── */
.mk-breaker {
  position: relative;
  background: #000;
  color: #fff;
}
.mk-breaker__sticky {
  position: sticky;
  top: calc(var(--ticker-h) * 2);
  height: calc(100vh - var(--ticker-h) * 2);
  overflow: hidden;
}
.mk-breaker__image {
  width: 100%; height: 100%;
  object-fit: cover;
  display: block;
}
.mk-breaker__scrim {
  position: absolute; inset: 0;
}
.mk-breaker__scrim--right { background: linear-gradient(to right, transparent 35%, rgba(0,0,0,0.78) 100%); }
.mk-breaker__scrim--left  { background: linear-gradient(to left,  transparent 35%, rgba(0,0,0,0.78) 100%); }
.mk-breaker__column {
  position: relative;
  z-index: 2;
  margin-top: calc(-100vh + var(--ticker-h) * 2);
  padding: 32vh 0 90vh;
  pointer-events: none;
}
.mk-breaker__inner {
  max-width: 1200px;
  margin: 0 auto;
  padding: 0 32px;
  /* Column direction — the kicker/title/paragraphs stack vertically. Without
   * this, flex default (row) makes each <p> a row-sibling and the title
   * collapses to ~150px wide so its words wrap into vertical strips. */
  display: flex;
  flex-direction: column;
}
.mk-breaker__inner--right { align-items: flex-end; }
.mk-breaker__inner--left  { align-items: flex-start; }
.mk-breaker__inner > * { max-width: 560px; width: 100%; }
.mk-breaker__inner--right > * { text-align: right; }
.mk-breaker__inner--left  > * { text-align: left; }
.mk-breaker__inner p,
.mk-breaker__inner h2,
.mk-breaker__inner > div { pointer-events: auto; }
.mk-breaker__kicker {
  font-size: 13px; font-weight: 700; letter-spacing: 0.32em;
  color: var(--bondi);
  text-transform: uppercase;
  margin: 0 0 16px;
  text-shadow: 0 2px 8px rgba(0,0,0,0.8);
}
.mk-breaker__title {
  margin: 0 0 36px;
  font-family: "Montserrat", sans-serif;
  font-weight: 900;
  font-size: clamp(34px, 5vw, 66px);
  letter-spacing: -0.018em;
  line-height: 1;
  color: #fff;
  text-shadow: 0 3px 14px rgba(0,0,0,0.7);
  text-wrap: balance;
}
.mk-breaker p {
  font-size: 18px;
  line-height: 1.6;
  color: #fff;
  margin: 0 0 28px;
  text-shadow: 0 2px 10px rgba(0,0,0,0.7);
}
.mk-breaker p strong { font-weight: 900; font-size: 20px; }
.mk-breaker__tail {
  margin-top: 36px !important;
  padding-top: 22px;
  border-top: 1px solid rgba(255,255,255,0.18);
  font-size: 22px !important;
  font-weight: 900;
  line-height: 1.25;
}

/* Scroll-fade — same opacity-on-enter behaviour as about/brokers. */
.scroll-fade {
  opacity: 0.3;
  transition: opacity 0.4s ease, transform 0.55s ease;
  transform: translateY(16px);
  will-change: opacity, transform;
}
.scroll-fade.is-in-focus { opacity: 1; transform: translateY(0); }

/* ────────────────────────────────────────────────────────────
 * SECTION SHELL + TYPOGRAPHY DEFAULTS
 * ──────────────────────────────────────────────────────────── */
.mk-section { padding: 88px 0 96px; background: var(--mk-page); color: var(--mk-ink); }
.mk-section--alt { background: var(--mk-alt); }
.mk-section--dark { background: var(--mk-dark); color: #fff; }

/* Photo-backed section: image set via inline style, scrim via ::before. */
.mk-section--bg {
  position: relative;
  color: #fff;
  background-color: #0a0a0a;
  background-size: cover;
  background-position: center;
  background-repeat: no-repeat;
  overflow: hidden;
}
.mk-section--bg::before {
  content: "";
  position: absolute; inset: 0;
  background: linear-gradient(180deg, rgba(0,0,0,0.55) 0%, rgba(0,0,0,0.72) 50%, rgba(0,0,0,0.85) 100%);
  z-index: 1;
  pointer-events: none;
}
.mk-section--bg .mk-section__inner { position: relative; z-index: 2; }
.mk-section--bg .mk-h2,
.mk-section--bg .mk-subhead,
.mk-section--bg .mk-prose p,
.mk-section--bg .mk-prose strong,
.mk-section--bg .mk-lede,
.mk-section--bg .mk-pull { color: #fff; }
.mk-section--bg .mk-prose p { color: rgba(255,255,255,0.88); }
.mk-section--bg .mk-lede { color: rgba(255,255,255,0.82); }
.mk-section--bg .mk-eyebrow { color: var(--bondi); }

/* Glass-style cards on top of bg photos. */
.mk-section--bg .mk-card {
  background: rgba(20,20,20,0.45);
  border: 1px solid rgba(255,255,255,0.14);
  backdrop-filter: blur(10px);
  -webkit-backdrop-filter: blur(10px);
  color: #fff;
}
.mk-section--bg .mk-card p,
.mk-section--bg .mk-card__sub,
.mk-section--bg .mk-card__footnote { color: rgba(255,255,255,0.78); }
.mk-section--bg .mk-card__heading { color: #fff; }
.mk-section--bg .mk-card--bad { border-color: rgba(231,82,82,0.45); background: rgba(231,82,82,0.10); }
.mk-section--bg .mk-card--good { border-color: rgba(0,127,134,0.55); background: rgba(0,127,134,0.12); }
.mk-section--bg .mk-list { color: rgba(255,255,255,0.92); }
.mk-section--bg .mk-list--bad { color: rgba(255,255,255,0.55); }
.mk-section--bg .mk-utm-card {
  background: rgba(20,20,20,0.45);
  border: 1px solid rgba(255,255,255,0.14);
  backdrop-filter: blur(10px);
  -webkit-backdrop-filter: blur(10px);
  color: #fff;
}
.mk-section--bg .mk-utm-grid > div {
  background: rgba(255,255,255,0.06);
  border: 1px solid rgba(255,255,255,0.12);
  color: #fff;
}
.mk-section--bg .mk-stack-grid > div {
  background: rgba(255,255,255,0.06);
  border: 1px solid rgba(255,255,255,0.12);
  color: #fff;
}
.mk-section--bg .mk-stack-grid > div:hover {
  background: rgba(255,255,255,0.12);
}
.mk-section--bg .mk-phase {
  background: rgba(20,20,20,0.45);
  border: 1px solid rgba(255,255,255,0.14);
  backdrop-filter: blur(10px);
  -webkit-backdrop-filter: blur(10px);
}
.mk-section--bg .mk-phase h3 { color: #fff; }
.mk-section--bg .mk-phase p { color: rgba(255,255,255,0.82); }
.mk-section--bg .mk-phase__when { color: var(--bondi); }
.mk-section__inner {
  max-width: 1080px;
  margin: 0 auto;
  padding: 0 28px;
}
.mk-section__inner--narrow { max-width: 760px; }

.mk-eyebrow {
  margin: 0 0 12px;
  font-size: 12px; font-weight: 700; letter-spacing: 0.22em;
  text-transform: uppercase;
  color: var(--bondi);
}
.mk-eyebrow--inline {
  margin: 16px 0 8px;
  font-size: 10px; letter-spacing: 0.22em;
}
.mk-h2 {
  margin: 0 0 18px;
  font-family: "Montserrat", sans-serif;
  font-weight: 900;
  font-size: clamp(28px, 3.5vw, 42px);
  letter-spacing: -0.012em;
  line-height: 1.12;
  text-wrap: balance;
}
.mk-lede {
  margin: 0 0 36px;
  font-size: 17px;
  line-height: 1.55;
  color: var(--mk-muted);
  max-width: 720px;
}
.mk-lede--dim { color: var(--mk-muted-dark); }
.mk-subhead {
  margin: 0 0 18px;
  font-size: 18px;
  font-weight: 800;
  letter-spacing: -0.005em;
}
.mk-prose p {
  font-size: 17px;
  line-height: 1.65;
  margin: 0 0 14px;
  color: var(--mk-muted);
}
.mk-section--dark .mk-prose p { color: var(--mk-muted-dark); }

.mk-pull {
  margin: 16px 0 0;
  text-align: left;
  font-size: clamp(22px, 2.4vw, 28px);
  font-weight: 900;
  line-height: 1.2;
}
.mk-pull--center { text-align: center; margin-top: 24px; }

/* ────────────────────────────────────────────────────────────
 * GRID HELPERS
 * ──────────────────────────────────────────────────────────── */
.mk-grid { display: grid; gap: 28px; }
.mk-grid--2up { grid-template-columns: repeat(2, 1fr); }
.mk-grid--3up { grid-template-columns: repeat(3, 1fr); }
.mk-grid--top { align-items: start; }

/* ────────────────────────────────────────────────────────────
 * CARDS + LISTS
 * ──────────────────────────────────────────────────────────── */
.mk-card {
  background: rgba(0,0,0,0.02);
  border: 1px solid var(--mk-line);
  border-radius: 12px;
  padding: 26px 24px;
}
.mk-section--dark .mk-card {
  background: var(--mk-dark-card);
  border-color: var(--mk-line-dark);
}
.mk-card--list { padding: 28px 26px; }
.mk-card--bad  { border-color: rgba(231,82,82,0.35); background: rgba(231,82,82,0.04); }
.mk-card--good { border-color: rgba(0,127,134,0.35); background: rgba(0,127,134,0.04); }
.mk-section--dark .mk-card--bad {
  background: var(--mk-dark-card);
  border-color: rgba(255,120,120,0.35);
}
.mk-section--dark .mk-card--good {
  background: var(--mk-dark-card);
  border-color: rgba(0,127,134,0.45);
}
.mk-card__heading {
  margin: 0 0 14px;
  font-size: 16px;
  font-weight: 800;
  letter-spacing: -0.005em;
}
.mk-card__heading--bad { color: #e75252; }
.mk-card__heading--good { color: var(--bondi); }
.mk-card__heading--accent { color: var(--bondi); font-size: 14px; letter-spacing: 0.06em; text-transform: uppercase; }
.mk-card p { margin: 0; font-size: 14px; line-height: 1.55; color: var(--mk-muted); }
.mk-section--dark .mk-card p { color: var(--mk-muted-dark); }
/* Italic footnote below a card's bullet list. */
.mk-card__footnote {
  margin: 14px 0 0 !important;
  padding-top: 14px;
  border-top: 1px solid var(--mk-line);
  font-style: italic;
  font-size: 13px;
  color: var(--mk-muted);
  line-height: 1.55;
}
/* Card sub-label sitting under the heading. */
.mk-card__sub {
  margin: -8px 0 14px !important;
  font-size: 12px;
  letter-spacing: 0.04em;
  color: var(--mk-muted);
}
.mk-section--dark .mk-card__sub { color: var(--mk-muted-dark); }

.mk-list {
  margin: 0; padding: 0; list-style: none;
  font-size: 15px; line-height: 1.6;
  color: var(--mk-ink);
}
.mk-list li {
  display: flex; align-items: flex-start; gap: 10px;
  padding: 4px 0;
}
.mk-list--dim { color: var(--mk-muted-dark); }
.mk-list--bad { color: rgba(255,255,255,0.5); }
.mk-list--simple { gap: 4px; }
.mk-list--simple li { padding: 2px 0; }
.mk-list__arrow {
  color: var(--bondi);
  font-weight: 800;
  flex-shrink: 0;
}
.mk-list__x {
  color: #e75252;
  font-weight: 800;
  flex-shrink: 0;
}

/* ────────────────────────────────────────────────────────────
 * ENGINE / CALCULATOR placeholder
 * ──────────────────────────────────────────────────────────── */
.mk-disclaimer {
  margin: 0 0 26px;
  padding: 14px 18px;
  background: rgba(217,118,61,0.08);
  border: 1px solid rgba(217,118,61,0.35);
  border-radius: 8px;
  color: var(--saffron);
  font-size: 13px;
  line-height: 1.5;
}
.mk-engine-stub {
  background: #fff;
  border: 1px solid var(--mk-line);
  border-radius: 12px;
  padding: 36px 32px 40px;
}
.mk-engine-stub__label {
  margin: 0 0 10px;
  font-size: 11px; font-weight: 700; letter-spacing: 0.22em;
  text-transform: uppercase;
  color: var(--bondi);
}
.mk-engine-stub__title {
  margin: 0 0 16px;
  font-family: "Montserrat", sans-serif;
  font-weight: 900;
  font-size: 28px;
  letter-spacing: -0.01em;
}
.mk-engine-stub__hint {
  margin: 0 0 24px;
  font-size: 15px;
  color: var(--mk-muted);
  line-height: 1.55;
}
.mk-engine-stub__row {
  display: flex; align-items: center; gap: 16px; flex-wrap: wrap;
}
.mk-engine-stub__note {
  font-size: 12px;
  color: var(--mk-muted);
  letter-spacing: 0.04em;
}

/* ────────────────────────────────────────────────────────────
 * 03 — PRINCIPLES (2-col with image + solo dark card)
 * ──────────────────────────────────────────────────────────── */
.mk-principles { display: flex; flex-direction: column; gap: 64px; }
.mk-principle {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 56px;
  align-items: center;
}
.mk-principle--alt .mk-principle__media { order: 2; }
.mk-principle__text h3 {
  margin: 0 0 16px;
  font-family: "Montserrat", sans-serif;
  font-weight: 900;
  font-size: 24px;
  letter-spacing: -0.01em;
}
.mk-principle__text p {
  margin: 0 0 14px;
  font-size: 16px;
  line-height: 1.65;
  color: var(--mk-muted);
}
.mk-principle__text p strong { color: var(--mk-ink); font-weight: 800; }
.mk-principle__media {
  aspect-ratio: 16/9;
  border-radius: 12px;
  overflow: hidden;
}
.mk-principle__media img {
  width: 100%; height: 100%;
  object-fit: cover;
  display: block;
}
.mk-principle__solo {
  background: var(--mk-dark);
  color: #fff;
  border-radius: 12px;
  padding: 36px 32px;
}
.mk-principle__solo h3 {
  margin: 0 0 16px;
  font-family: "Montserrat", sans-serif;
  font-weight: 900;
  font-size: 24px;
  letter-spacing: -0.01em;
}
.mk-principle__solo p {
  margin: 0 0 14px;
  font-size: 16px;
  line-height: 1.65;
  color: var(--mk-muted-dark);
}
.mk-principle__solo strong { color: #fff; font-weight: 900; }
.mk-principle__sting {
  margin-top: 16px !important;
  font-size: 19px !important;
  font-weight: 900;
  color: #fff !important;
}

/* ────────────────────────────────────────────────────────────
 * 04 — STEPS (lettered cards)
 * ──────────────────────────────────────────────────────────── */
.mk-steps { display: flex; flex-direction: column; gap: 18px; }
.mk-step {
  background: #fff;
  border: 1px solid var(--mk-line);
  border-radius: 12px;
  padding: 26px 26px 26px 22px;
  box-shadow: 0 1px 0 rgba(0,0,0,0.02);
  display: flex; gap: 20px;
  align-items: flex-start;
}
.mk-step__letter {
  flex-shrink: 0;
  width: 44px; height: 44px;
  background: var(--bondi);
  color: #fff;
  border-radius: 8px;
  display: flex; align-items: center; justify-content: center;
  font-family: "Montserrat", sans-serif;
  font-size: 18px; font-weight: 900;
}
.mk-step__body { flex: 1; min-width: 0; }
.mk-step__head { display: flex; align-items: center; gap: 12px; margin-bottom: 12px; flex-wrap: wrap; }
.mk-step__body h3 {
  margin: 0 0 12px;
  font-family: "Montserrat", sans-serif;
  font-weight: 900;
  font-size: 18px;
  letter-spacing: -0.005em;
}
.mk-step__head h3 { margin: 0; }
.mk-step__pill {
  display: inline-block;
  padding: 3px 10px;
  background: rgba(0,0,0,0.04);
  border-radius: 999px;
  font-size: 11px;
  color: var(--mk-muted);
}
.mk-step__note {
  margin: 10px 0 0;
  font-size: 12px;
  font-style: italic;
  color: var(--mk-muted);
}

/* ────────────────────────────────────────────────────────────
 * 05 — COST TABLES
 * ──────────────────────────────────────────────────────────── */
.mk-costs { display: flex; flex-direction: column; gap: 24px; }
.mk-cost {
  background: var(--mk-alt);
  border: 1px solid var(--mk-line);
  border-radius: 12px;
  padding: 26px 28px;
}
.mk-cost__head {
  display: flex; justify-content: space-between; align-items: baseline;
  margin-bottom: 14px;
  flex-wrap: wrap; gap: 8px;
}
.mk-cost__head h3 {
  margin: 0;
  font-family: "Montserrat", sans-serif;
  font-weight: 900;
  font-size: 18px;
  letter-spacing: -0.005em;
}
.mk-cost__total {
  font-size: 16px;
  font-weight: 900;
  color: var(--bondi);
}
.mk-cost__rows { display: flex; flex-direction: column; }
.mk-cost__row {
  display: flex; justify-content: space-between;
  gap: 16px;
  padding: 8px 0;
  border-bottom: 1px solid var(--mk-line);
  font-size: 14px;
}
.mk-cost__row:last-child { border-bottom: none; }
.mk-cost__row span:last-child {
  color: var(--mk-muted);
  font-weight: 500;
  white-space: nowrap;
}

/* ────────────────────────────────────────────────────────────
 * 06 — QUARTERLY refresh cost card
 * ──────────────────────────────────────────────────────────── */
.mk-quarterly-cost {
  margin-top: 36px;
  background: var(--mk-dark-card);
  border: 1px solid var(--mk-line-dark);
  border-radius: 12px;
  padding: 28px;
  text-align: center;
}
.mk-quarterly-cost__label {
  margin: 0 0 6px;
  font-size: 12px;
  color: var(--mk-muted-dark);
  letter-spacing: 0.04em;
}
.mk-quarterly-cost__amount {
  margin: 0;
  font-family: "Montserrat", sans-serif;
  font-weight: 900;
  font-size: 30px;
  color: #fff;
}
.mk-quarterly-cost__amount span {
  font-size: 16px; font-weight: 500;
  color: var(--mk-muted-dark);
  margin-left: 6px;
}

/* ────────────────────────────────────────────────────────────
 * 07 — INVESTMENT TIERS
 * ──────────────────────────────────────────────────────────── */
.mk-tiers {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 24px;
}
.mk-tier {
  background: #fff;
  border: 2px solid var(--mk-line);
  border-radius: 12px;
  padding: 32px 24px;
  text-align: center;
}
.mk-tier--flagship {
  background: var(--mk-dark);
  color: #fff;
  border-color: var(--bondi);
}
.mk-tier__label {
  margin: 0 0 10px;
  font-size: 12px; letter-spacing: 0.22em;
  text-transform: uppercase;
  font-weight: 700;
  color: var(--mk-muted);
}
.mk-tier--flagship .mk-tier__label { color: var(--bondi); }
.mk-tier__range {
  margin: 0 0 12px;
  font-family: "Montserrat", sans-serif;
  font-weight: 900;
  font-size: 30px;
  letter-spacing: -0.01em;
}
.mk-tier--flagship .mk-tier__range { color: #fff; }
.mk-tier__desc {
  margin: 0;
  font-size: 13px;
  color: var(--mk-muted);
  line-height: 1.5;
}
.mk-tier--flagship .mk-tier__desc { color: var(--mk-muted-dark); }

/* ────────────────────────────────────────────────────────────
 * 08 — PLATFORMS + BUDGET TABLES
 * ──────────────────────────────────────────────────────────── */
.mk-platforms {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 12px;
  margin-bottom: 40px;
}
.mk-platform {
  background: #fff;
  border: 1px solid var(--mk-line);
  border-radius: 10px;
  padding: 20px 14px;
  text-align: center;
  transition: border-color 0.15s;
}
.mk-platform:hover { border-color: rgba(0,127,134,0.4); }
.mk-platform svg { width: 28px; height: 28px; color: var(--mk-ink); display: block; margin: 0 auto 10px; }
.mk-platform h4 { margin: 0 0 4px; font-size: 14px; font-weight: 800; }
.mk-platform p { margin: 0; font-size: 11px; color: var(--mk-muted); }

.mk-budget-tables {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 24px;
}
.mk-budget-table {
  background: #fff;
  border: 1px solid var(--mk-line);
  border-radius: 12px;
  padding: 26px 28px;
}
.mk-budget-table--flagship {
  background: var(--mk-dark);
  color: #fff;
  border-color: var(--bondi);
}
.mk-budget-table h3 {
  margin: 0 0 4px;
  font-family: "Montserrat", sans-serif;
  font-weight: 900;
  font-size: 18px;
  display: flex; align-items: center; justify-content: space-between; gap: 12px;
}
.mk-budget-table__badge {
  background: var(--bondi);
  color: #fff;
  padding: 2px 10px;
  border-radius: 999px;
  font-size: 10px;
  font-weight: 700;
  letter-spacing: 0.12em;
}
.mk-budget-table__sub {
  margin: 0 0 16px;
  font-size: 13px;
  color: var(--mk-muted);
}
.mk-budget-table--flagship .mk-budget-table__sub { color: var(--mk-muted-dark); }
.mk-budget-rows { display: flex; flex-direction: column; }
.mk-budget-row {
  display: flex; justify-content: space-between;
  padding: 6px 0;
  border-bottom: 1px solid var(--mk-line);
  font-size: 14px;
}
.mk-budget-table--flagship .mk-budget-row { border-color: var(--mk-line-dark); color: var(--mk-muted-dark); }
.mk-budget-row span:first-child { color: var(--mk-ink); }
.mk-budget-table--flagship .mk-budget-row span:first-child { color: rgba(255,255,255,0.78); }
.mk-budget-row span:last-child { color: var(--mk-muted); font-weight: 500; }
.mk-budget-table--flagship .mk-budget-row span:last-child { color: var(--mk-muted-dark); }
.mk-budget-total {
  margin-top: 14px;
  padding-top: 14px;
  border-top: 1px solid var(--mk-line);
  display: flex; justify-content: space-between;
  font-family: "Montserrat", sans-serif;
  font-weight: 900;
  font-size: 14px;
}
.mk-budget-table--flagship .mk-budget-total { border-color: var(--mk-line-dark); }
.mk-budget-footnote {
  margin: 24px auto 0;
  max-width: 720px;
  text-align: center;
  font-size: 12px;
  color: var(--mk-muted);
}

/* ────────────────────────────────────────────────────────────
 * 10/11/12 — PRICING PAIRS (small money cards)
 * ──────────────────────────────────────────────────────────── */
.mk-pricing-pair {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 24px;
  margin-top: 28px;
}
.mk-pricing-card {
  background: #fff;
  border: 1px solid var(--mk-line);
  border-radius: 12px;
  padding: 26px 28px;
}
.mk-pricing-card--flagship {
  background: var(--mk-dark);
  color: #fff;
  border-color: var(--bondi);
}
.mk-section--alt .mk-pricing-card { background: #fff; }
.mk-section--dark .mk-pricing-card { background: var(--mk-dark-card); border-color: var(--mk-line-dark); color: #fff; }
.mk-pricing-card__label {
  margin: 0 0 6px;
  font-size: 13px;
  color: var(--mk-muted);
}
.mk-pricing-card--flagship .mk-pricing-card__label,
.mk-section--dark .mk-pricing-card__label { color: var(--mk-muted-dark); }
.mk-pricing-card__amount {
  margin: 0 0 6px;
  font-family: "Montserrat", sans-serif;
  font-weight: 900;
  font-size: 26px;
  letter-spacing: -0.01em;
}
.mk-pricing-card--flagship .mk-pricing-card__amount,
.mk-section--dark .mk-pricing-card__amount { color: #fff; }
.mk-pricing-card__note {
  margin: 0;
  font-size: 12px;
  color: var(--mk-muted);
}
.mk-pricing-card--flagship .mk-pricing-card__note,
.mk-section--dark .mk-pricing-card__note { color: var(--mk-muted-dark); }

/* ────────────────────────────────────────────────────────────
 * 09 — OUTDOOR — mini cards
 * ──────────────────────────────────────────────────────────── */
.mk-mini-card {
  background: #fff;
  border: 1px solid var(--mk-line);
  border-radius: 12px;
  padding: 22px 24px;
  margin-bottom: 16px;
}
.mk-mini-card--flagship {
  background: var(--mk-dark);
  color: #fff;
  border-color: var(--bondi);
}
.mk-mini-card__label {
  margin: 0 0 6px;
  font-size: 12px;
  color: var(--mk-muted);
}
.mk-mini-card--flagship .mk-mini-card__label { color: var(--mk-muted-dark); }
.mk-mini-card__amount {
  margin: 0 0 6px;
  font-family: "Montserrat", sans-serif;
  font-weight: 900;
  font-size: 22px;
  letter-spacing: -0.01em;
}
.mk-mini-card--flagship .mk-mini-card__amount { color: #fff; }
.mk-mini-card__note {
  margin: 0;
  font-size: 12px;
  color: var(--mk-muted);
}
.mk-mini-card--flagship .mk-mini-card__note { color: var(--mk-muted-dark); }

/* ────────────────────────────────────────────────────────────
 * 13 — UTM grid
 * ──────────────────────────────────────────────────────────── */
.mk-utm-card {
  background: var(--mk-alt);
  border: 1px solid var(--mk-line);
  border-radius: 12px;
  padding: 28px 30px;
  margin-bottom: 28px;
}
.mk-utm-card h3 {
  margin: 0 0 18px;
  font-family: "Montserrat", sans-serif;
  font-weight: 900;
  font-size: 17px;
}
.mk-utm-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 10px;
}
.mk-utm-grid > div {
  background: #fff;
  border: 1px solid var(--mk-line);
  border-radius: 8px;
  padding: 12px 14px;
  font-size: 14px;
  color: var(--mk-ink);
}

/* ────────────────────────────────────────────────────────────
 * 05 — CONNECTED STACK — 15 short labels arranged in a flowing grid
 * ──────────────────────────────────────────────────────────── */
.mk-stack-grid {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(180px, 1fr));
  gap: 10px;
  margin: 0 0 32px;
}
.mk-stack-grid > div {
  background: #fff;
  border: 1px solid var(--mk-line);
  border-radius: 8px;
  padding: 14px 16px;
  font-size: 14px;
  font-weight: 600;
  color: var(--mk-ink);
  transition: border-color 0.15s, transform 0.15s;
}
.mk-stack-grid > div:hover {
  border-color: rgba(0,127,134,0.4);
  transform: translateY(-1px);
}

/* ────────────────────────────────────────────────────────────
 * 15 — WAGNER METHOD timeline
 * ──────────────────────────────────────────────────────────── */
.mk-timeline {
  position: relative;
  padding-left: 56px;
}
.mk-timeline__line {
  position: absolute;
  left: 22px; top: 6px; bottom: 6px;
  width: 1px;
  background: var(--mk-line);
}
.mk-phase {
  position: relative;
  padding-bottom: 36px;
}
.mk-phase:last-child { padding-bottom: 0; }
.mk-phase__dot {
  position: absolute;
  left: -39px; top: 4px;
  width: 18px; height: 18px;
  background: var(--bondi);
  border: 4px solid var(--mk-page);
  border-radius: 50%;
  box-shadow: 0 0 0 1px var(--mk-line);
}
.mk-phase__when {
  margin: 0 0 4px;
  font-size: 12px; font-weight: 700; letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--bondi);
}
.mk-phase h3 {
  margin: 0 0 10px;
  font-family: "Montserrat", sans-serif;
  font-weight: 900;
  font-size: 22px;
  letter-spacing: -0.005em;
}
.mk-phase p {
  margin: 0;
  font-size: 16px;
  line-height: 1.6;
  color: var(--mk-muted);
}

/* ────────────────────────────────────────────────────────────
 * CTA
 * ──────────────────────────────────────────────────────────── */
.mk-cta {
  position: relative;
  padding: 110px 0;
  overflow: hidden;
  color: #fff;
}
.mk-cta__bg {
  position: absolute; inset: 0;
  width: 100%; height: 100%;
  object-fit: cover;
  z-index: 0;
}
.mk-cta__scrim {
  position: absolute; inset: 0;
  background: rgba(0,0,0,0.65);
  z-index: 1;
}
.mk-cta__inner {
  position: relative;
  z-index: 2;
  max-width: 720px;
  margin: 0 auto;
  padding: 0 28px;
  text-align: center;
}
.mk-cta__inner h2 {
  margin: 0 0 18px;
  font-family: "Montserrat", sans-serif;
  font-weight: 900;
  font-size: clamp(28px, 4vw, 44px);
  letter-spacing: -0.01em;
  line-height: 1.1;
  text-shadow: 0 3px 14px rgba(0,0,0,0.6);
}
.mk-cta__inner > p {
  margin: 0 0 30px;
  font-size: 18px;
  color: rgba(255,255,255,0.78);
}
.mk-cta__inner strong { color: #fff; font-weight: 900; }
.mk-cta__ctas {
  display: flex; gap: 14px; flex-wrap: wrap;
  justify-content: center;
}

/* ────────────────────────────────────────────────────────────
 * MOBILE
 * ──────────────────────────────────────────────────────────── */
@media (max-width: 880px) {
  .mk-grid--2up,
  .mk-grid--3up,
  .mk-platforms,
  .mk-budget-tables,
  .mk-tiers,
  .mk-pricing-pair { grid-template-columns: 1fr; }
  .mk-principle { grid-template-columns: 1fr; gap: 28px; }
  .mk-principle--alt .mk-principle__media { order: 0; }
  .mk-utm-grid { grid-template-columns: repeat(2, 1fr); }
}
@media (max-width: 720px) {
  .mk-subnav { top: calc(var(--ticker-h) * 2); }
  .mk-subnav__inner { padding: 10px 12px; }
  .mk-hero { padding: 80px 0 88px; }
  .mk-section { padding: 64px 0 72px; }
  .mk-h2 { font-size: clamp(24px, 6vw, 32px); }
  .mk-breaker__sticky { height: calc(80vh - var(--ticker-h) * 2); top: calc(var(--ticker-h) * 2); }
  .mk-breaker__column { margin-top: calc(-80vh + var(--ticker-h) * 2); padding: 18vh 0 36vh; }
  .mk-breaker__inner > * { max-width: none; }
  .mk-breaker__scrim--right,
  .mk-breaker__scrim--left {
    background: linear-gradient(to bottom, transparent 0%, rgba(0,0,0,0.85) 60%);
  }
  .mk-breaker__inner--right > *,
  .mk-breaker__inner--left  > * { text-align: left; }
  .mk-breaker__inner--right { justify-content: flex-start; }
  .mk-step { padding: 22px; gap: 14px; }
  .mk-step__letter { width: 36px; height: 36px; font-size: 16px; }
  .mk-cta { padding: 72px 0; }
}